What's All The Buzz About Addoway?

Everyone we have talked to lately is talking about moving or at least spreading their inventory out to Addoway. Some very long time, loyal sellers of various sites have been talking about Addoway and encouraging other sellers to join them on the site. So, we just had to go snooping to see what we could see.

It appears to be a rather well put together site. We decided to check out the press info. There it states:

Addoway is an online marketplace for all things fashion, collectibles and much, much more. Our mission is to bring the next generation of "social commerce" to the masses, where shoppers can buy from their friends and the merchants they trust. While other notable marketplaces use stranger's experiences to create reputation, Addoway integrates directly with Facebook, giving users recommendations to reputable sellers through people they already know.

Addoway recommends independent merchants that friends have purchased from in the past, merchants that friends know personally and others who are upfront about their identity and reputation.

Shop for everything from designer clothing and jewelry to unique crafts and collectibles, all at up to 70% off!

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That last paragraph turns us off since we are not interested in selling on a site that offers that kind of discount. It gives the impression of a bargain basement or a site that was intitially overpriced just to offer such discounts.

We looked further at the press info and it states:

FREE online storefront with built-in marketing, inventory and order management tools;

Listing importing from eBay and Etsy - List new items in seconds or import inventory from eBay and Etsy. Even sync inventory so you never run out of stock on Addoway;

Social Marketing - Grow your business using our automated Social Marketing tools and Referral Incentives to keep the buyers coming back.

Plus free distribution to the most popular product search portals reaching millions of shoppers - Bing, Google Shopping, Oodle, The Find and Shop Wiki.

There are no fees to sell and it takes seconds to sign up.

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We went to the area on their site - what users are saying - and found some familiar sellers (several from Bonanza and some from Etsy and eBay). It is always interesting when sellers who have been loyal to other marketplaces show up on newer sites. It's a bit of a sign that the site may have potential and/or a disenchantment with the site(s) that they had previously been so loyal to.

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We checked out the "Share and Save" link. It states:

What are Addo Bucks?

Addo Bucks is a special currency you can earn on Addoway for sharing with your friends. Every Addoway member is given 25 Addo Bucks to start with, and can earn Addo Bucks for referring friends, submitting new listings, placing orders, rating sellers and more. Addo Bucks can be redeemed for discounts on Addoway purchases, Prizes & Rewards and more.

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Finally, I clicked on the "Sell" tab:

This is where they offer sellers to become "Pro members" for $8.95 a month or $75 per year. Not too bad compared to other sites. Even on Bonanza, another "free" marketplace, their paid memberships start at $10 up to $24 per month plus final value fees.

You can check out the Pro Member features at http://www.addoway.com/promembership

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All in all, it appears to be a very clean and efficient site with an experienced staff. It will be fun to watch how the site does over the next few years.