Atomic Mall Announces Brand New "2.0" Category Pages

Atomic Mall announced the realease of their brand new "2.0" category pages on 09-01-09. This upgrade is geared towards a better buying experience.

In the announcement, Atomic Mall states the following and offers the below graphic as an example of the new pages:

New pages and a new three-tier category structure allows shoppers to enjoy a cleaner, faster site with an enhanced "buyer-friendly" browsing experience.

Click the graphic to enlarge.
The primary upgrade to the site is the new category structure which implements three levels:

Category > Subcategory > Sub-Subcategory

The redesigned category pages were built around the new category structure. All group display pages like Search, by Manufacturer, Sale Items, Similar Items and of course Category Items have been modified to display each item's complete category tree, allowing shoppers to click on each respective level to see all items in that particular category, subcategory or sub-subcategory.

"Category 2.0" upgrade highlights:

* New sliding category menu for easy access to all 3rd level sub-subcategories relevant to a particular sub-category. Repositioned to left side of page for more intuitive use.

* Category pages now allow up to 75 items per page to be displayed.

* Creation Station has been updated to include the new 3rd-level categories in the listing creation and edit process, as well as the new listing upgrade.

* Batch editor upgraded to utilize the new "sub-subcategory" field.

* Category pages now show the expanded, three-level category tree structure, with links for each level.

* New "Hottest Items" feature on each category page will show the six most popular items for that category, based on page views within the past 45 days.

* New 2.0 page format is 40% "lighter" than previous design, and utilizes several html tricks to increase speed.

* New listing upgrade: "Category Featured". Put your listing front and center on its relevant category page for maximum targeted audience exposure. The feature will run for four days, and only costs 99 cents as an introductory special. Ads display three at a time and rotate with other listings. Unoccupied slots are taken by random items.

* New store upgrade: "Specialty Shops". By upgrading your store to a Specialty Shop, your store's logo and link will be displayed prominently on the category page related to your selected "niche". This service is free of charge for all Mercury and higher level accounts, and costs only $2.99/mo. for Gold and Gold-equivalent accounts like Chromium and GoldPlus.